As gamification continues to grow in popularity, its applications within the financial sector are expanding. It's no longer confined to just a single aspect of customer interaction; it's redefining ...

What was once a universal tool for expression has quietly become a system built for manipulation. Social scientists are noticing a disturbing trend: Platforms that once prioritized connection and ...

Tseng, Shih-Lun "Allen"; Sun, Heshan; Santhanam, Radhika; Lu, Shuya; Thatcher, Jason B. Rethinking Gamification Failure: A Model and Investigation of Gamified System ...

On average, about 25 percent of children in the early grades struggle with reading. These students are often reluctant readers because they find the process complicated, and they lack confidence in ...

More organisations are trying out gamification — applying game mechanics to non-game activities — but most of their gamified applications are failing because of poor design. It comes down to a failure ...

Most manufacturers are now looking at a workforce that is 35% Millennials—the generation born between 1981 and 1996. According to Pew Research Center, Millennials became the largest generational group ...

Forbes contributors publish independent expert analyses and insights. I track enterprise software application development & data management. Games designer and gamification philosopher Jane McGonigal ...

For many people, finding motivation to exercise is a challenge. Thankfully, there are Zombies chasing you. At least that’s the approach of Zombies, Run!—one of more than 31,000 health and fitness apps ...

The coronavirus has wreaked havoc on an inordinate number of industries, radically changing the way work is done within a span of a few months. As a result, businesses have been galvanized into making ...