As the technology goes mainstream and becomes profitable, millions of users are likely to access it through Apple products, driving demand for its devices and accelerating its high-margin...

Dec 9, 2025 · Shares of Apple Inc. were battered earlier this year as the iPhone maker faced repeated complaints about its lack of an artificial intelligence strategy. But as the AI trade faces increasing …

Dec 9, 2025 · The market didn't get weary of AI, the market was never spending enough on AI products to justify hundreds of billions of dollars per year in AI datacenter costs in the first place.

Dec 2, 2025 · Apple’s Slow AI Pace Becomes a Strength as Market Grows Weary of Spending December 8, 2025

Nov 6, 2025 · Many enterprises will delay a quarter of their planned AI spending as they hunt for more positive impact on their bottom lines, Forrester predicts. Others contend spending will hold — but get...

Moving to using much more resource intensive models is only going to jack up the datacenter costs. It doesn't help that Google also keeps breaking everything with the home voice assistants, and this has …

Aug 1, 2024 · Apple's capital expenditures are far below its mega-cap peers and are growing at a much slower rate. Artificial intelligence is increasingly important at Apple, but the company takes a very...